Greeting Circle
The Museum presents in this area the major developments of CTBC over the years, including the Group’s growth from a small company of 19 people to a multinational financial group with over 27,000 employees, the issuance of the first credit cards in Taiwan, and the installation of the first ATMs in convenience stores. Daily financial services for people and CTBC’s growth footprints and innovative services are merged to convey the Group’s unceasing dedication to customer service and its brand spirit of “We are family.”
Mr. Koo’s Memorial Hall
This area displays the personal items of CTBC Holding founder Mr. Jeffrey L.S. Koo, including valuable manuscripts and his office stationery. Commemorative medals and photographs with political leaders from countries across the world are testament to the warm reception accorded to Taiwan’s foremost ambassador-at-large for his efforts to strengthen Taiwan’s diplomatic standing through trade and economic means. A 3D projection was created to portray Mr. Koo’s philosophy in his advocacy for Taiwan's diplomatic rights.
Scale Models of CTBC Headquarters through History
Over the last half century, CTBC moved its headquarters five times and each move symbolized a milestone of the Group. Our eastward development can be seen in the transparent scale model of Taipei city. The four miniatures of previous headquarters, along with key economic data, testify to the development of CTBC and the economic growth of Taiwan.
The Vespa Team
In this interactive multimedia gallery rich with sound and light, you can hop on a scooter and join the “Vespa Team!” The Vespa will take you on a wonderful journey across time as you learn about CTBC history, from its founding in 1966 to its present status as a multinational financial group.
Contributions of CTBC Employees
At CTBC, employees are our most treasured assets . In this gallery, you will learn about the major events and the employees who made the most important contributions in CTBC’s history. You can also search for the name of a retired employee. Each story is told to express CTBC’s gratitude to our valuable employees and to pass on their legacy.
Loving Theater
In a room that accommodates 30 people, visitors can watch videos they select from the database that contains CTBC’s introduction, TV commercials, and video/audio materials used in the Group’s efforts to promote charity, art and culture, sports, education, and anti-drug awareness. Viewers will learn of CTBC’s hard work and dedication to corporate social responsibility.
Global Operation
CTBC Bank has a strong worldwide territory network around the globe with a total of 116 oversea branches and offices in America, Asia, Oceania, and other regions. It is one of the most internationalized financial institutions of Taiwan. This interactive multimedia device showcases the most representative CTBC branches/offices on each continent. We welcome visitors to “travel around the world” and have cherished memories with CTBC Bank!
Innovation Experience
Interested in testing your finance knowledge? Would you like to know what it’s like to hold in your hands a NT$ 10 millio,n note or gold bullion? The fun and fascinating VTM, the VR financial services provide visitors a chance to experience the financial environment in the future.
CTBC Employee Photo Gallery
This vivid series of photographs and exhibits capture significant moments of CTBC employees - their laughters, tears, passion, and dedication. Using the “Smile Cam,” visitors can take photos against a wide range of CTBC-themed backdrops.
Photos can be uploaded to the collection and downloaded to your smartphone, allowing you to be part of the “We are family” ethos.
